‘Anyone complaining about me charging for ads is myopic’ – Shatta Wale tells fans
African Dancehall King, Charles Nii-Armah Mensah, popularly known in showbiz as Shatta Wale has sent a long message to all who expressed disappointment following his charges on ads.
Somewhere 2019, Shatta Wale and his Shatta Movement started the #ShattaTuesdayMarket where fans were implored to advertise their products and reach a wide audience for free.
Shatta Wale even created a platform on Facebook where his fans can do this as a sign of showing gratitude for the support and love they’ve displayed over the years.
Fast-forward, on Tuesday, October 27, 2020, Shatta Wale announced his intentions to monetize the #ShattaTuesdayMarket initiative.
In a poster shared by the musician on his social media pages, he said, henceforth, he will be charging his fans and followers for commercials shared on his timeline. Shatta Wale priced the rates as following; 300ghc for a day, 750ghc for 3 days, and 1,800ghc for a week.
However, fans of the musician felt a bit disappointed as they took to their various social media pages to blast the musician while a few others sided with his new idea saying, “business is business”.
As expected of a business minded person like Shatta, he came out to defend his new initiative as he called out all those lambasting him saying they are myopic if they don’t see the impact the ad placement will make on businesses.
According to Shatta in the said post he made on snapchat, he has created a page for people on facebook to advertise for free hence he does not see why people should complain.
He added that people shouldn’t worry themselves because business owners have started paying for their placement on his pages.
“I never forced anyone to pay for Ads, those who want to do business are the ones paying for us to market their product“
“This Post and paid Ad was only for Snapchat users who really wanted to pay so we decided to spread our wings out there to reach out to those of the same business mindset to promote their business,” he further stated.
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